Featured Posts
2012 US BG Meter Launch
Category: Concepts,Featured Posts,Print | Tags: Abbott, print | Enter your password to view comments.2011 Diabetes Study iPad
Category: Featured Posts,Interactive | Tags: Abbott, interactive, ipad | No CommentsRoles & Responsibilities: Art supervisor, art director, designer
The Challenge: Promote recent international surveys of nurses and patients and their perceptions of our product
An HTML5 and javascript based ipad app designed by myself and developed in conjunction with Trilibis Mobile.
“We Are Receptive”
Category: Concepts,Featured Posts,Interactive | Tags: concepts, interactive, oncology | No CommentsRoles & Responsibilities: Digital strategy, art supervisor, art director, designer
The Challenge:
Come up with a way for patients and doctors to provide input back to the drug maker so that they can provide better services.
The Solution: Inspired by projects like kickstarter and other start-up incubators, we thought a simple twitter-linked unbranded site could easily provide a venue as well as allow you provide feedback while remaining anonymous, if desired.
2012 US Launch iPad
Category: Featured Posts,Interactive | Tags: Abbott, diabetes, interactive, ipad | Enter your password to view comments.Hospital BG Meter Concepts
Category: Concepts,Featured Posts | Tags: Abbott, concepts | Enter your password to view comments.Smartphone Media Sharing App
Category: Concepts,Featured Posts,Interactive | Tags: cardiovascular, interactive, smartphone | Enter your password to view comments.HIV iPad Detail
Category: Concepts,Featured Posts,Interactive | Tags: Gilead, hiv, interactive | No CommentsRoles & Responsibilities: Digital strategy, art direction, design
The Challenge: Pull the concept of WEIGHTLESS through an ipad detail experience.
Communicate the result of being on this new therapy.
The visual metaphor was rising or floating as you can see in the layouts below.
HIV Google Maps Mashup
Category: Concepts,Featured Posts,Interactive | Tags: concepts, Gilead, hiv, infectious disease, interactive, video, website | No CommentsRoles & Responsibilities: Digital strategy, art director, designer
The Challenge:
Promote the broader patient profile of this new HIV treatment (QUAD).
The Solution: By driving traffic to this social aggregate site through various integrated promotions, Infectious Disease Specialists would want to share their experience treating patients so as to change popular thought and eventually treatment guidelines.
ENBREL 2011 HCP Portal
Category: Featured Posts,Interactive | Tags: Amgen, immune system, interactive, Pfizer, rheumatology, website | No CommentsAn unfinished project over a year in the making…
This is an unfinished sample animation from the folks at Design-o-matic. The modular site was designed to be ‘smart’ and not only serve important information to the viewer in an appropriate context but it will also learn your likes and interests and constantly introduce you to new material you may not otherwise seek out on the site.
ENBREL Tablet Application
Category: Featured Posts,Interactive | Tags: interactive, rheumatology, tablet application | No CommentsThese“2010 Tablet Sample Animations”are one part of a campaign that was conceived in print but came to me to animate and bring to the web and tablet mediums.